How To Be Found When You Want To Be Found
Some tips for job seekers
My role here at Beyond The Book is to support the consultants in identifying candidates who have put themselves online as looking for a new permanent role. This includes creative, digital, marketing and account management roles. I take a brief and then get going - full of hope and possibility. I thought a few tips would help job seekers be found by people like me! So, here goes…
Y O U R P R O F I L E
Your profile is the first bit about you that a recruiter or resourcer sees, and without a good profile your CV won’t even get looked at. Before we even click on the profile, the first thing we see is: your name, your salary, your current (and sometimes previous) role, your location, when you first registered, and when you were last active. All of these are important to get noticed. Too often I see capital letters not used where they should be, and misspelt locations (come on, you live there!).
S A L A R Y
On most job portals, there is an option to add your salary expectations. If you have a set salary in mind, then of course state it. However, if you are flexible on it, it is best to state your minimum to make sure you hear of those roles too; and even better if it asks for a salary bracket from minimum to maximum then you can put both. You can always discuss the terms of your flexibility with the recruiter once they’ve found you!
J O B T I T L E
Getting your foot in the door of the industry is the hardest stage, but if you are an aspiring Graphic Designer, for example, your CV won’t get noticed if your job title says ‘Sales Assistant’. If you want to be a Designer put ‘Junior Graphic Designer’, or ‘Aspiring Graphic Designer’. There’s nothing wrong with making it clear you are trying to get into the industry. And to add to that, you won’t be noticed if your job title says ‘anything’ or ‘n/a’ – this can look like you lack focus and passion for what you would ideally like! You can put a general title such as ‘Marketing’ or ‘Graphic Design’ if you’re not sure what you’re looking for but know which industry.
L O C A T I O N
Sounds simple, but please put your location on your profile. We can’t recruit without knowing you are in a commutable distance. It is also important to say what your transportation arrangements are (e.g. do you drive and have access to a car?)
L I N K E D I N
LinkedIn is a social media site for professionals and if you are in a professional industry, or trying to get into one, you should have a LinkedIn profile. Your LinkedIn profile should also reflect your CV and have the same information on it. Also, it is much better to include a photo (head and shoulders – no bikini pics!) because it’s nice to put a face to a name. Note: this is not Instagram or Facebook!
Y O U R A C T I V I T Y
If you’re actively looking for jobs, you should be active on the recruitment portals. This includes updating your profile, checking that the links to your social media pages or websites work on your CV (a real bug-bear of mine!), and generally checking that everything looks good on your CV. The most active candidates get noticed!
Y O U R C V
From a resourcer's point of view, once I’ve sent the CV to one of our consultants, it is now in the recruitment consultants hands, but I will still only send a decent looking CV, and they may still reject it. It is up to you, as the candidate, to make sure your CV is so brilliant that it’ll stand out from the rest. In short, this means your CV should reflect you and your work. Here are a few hints and tips: ·
- Make sure it is totally typo free and grammatically correct
- It is no more than 2 pages
- Starts with a summary of yourself: who are you, what are your strengths and what are you looking for?
- Organise the information into manageable chunks, e.g. summary, experience (job by job), education and interests
- Organise the employment section to include key responsibilities and key achievements within each job listed
- Provide details of all relevant qualifications. There is no need to list all your GCSE’s. Simply include the number of qualifications, with associated grades (e.g. 9 GCSE’s including Maths and English grade A-C)
- Make sure it is easy to read and ‘light on the eye!’ Bold fonts should be used on sub-headers, not on the main body of text. Your main body type should be no bigger than size 12
- Sell yourself! If you can’t market yourself, how can a future employer expect you to market their goods or services? If you are a Designer, a well-designed CV gets noticed
- Include buzzwords (this is how resourcers find your CV in the first place). For example, if you work in digital marketing and you have a solid understanding of SEO, PPC, social and email marketing, make sure your CV reflects this
G O O D L U C K W I T H T H E J O B H U N T I N G!